Building Effective Communication Strategies and Messaging

Sponsor: USDA-FAS
Target Group: Faculty & Staff
Closing Date: August 14, 2020
Description: The New Technologies and Production Methods Division (NTPMD) seeks to continue its engagement effort initiated in conjunction with the Asia-Pacific Economic Cooperation (APEC) High Level Policy Dialogue on Agricultural Biotechnology (HLPDAB) by hosting intersessional activities for participating APEC and ASEAN economies on strategic communication and targeted messaging. The intersessional activities should help to build on the partnering economies’ capacities to create a communication strategy and develop and deliver targeted messages on agricultural biotechnologies for a more effective and proactive communication approach on the subject of new technologies. Trainings will be conducted for one economy or between two or three economies to provide ample opportunity for a hands-on experience. The partnering organization will work with FAS NTPMD to identify the participating economies.

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